Landlord Tips & Tricks
March 17, 2024

Kansas City Real Estate Market Overview - 2024

Zoe Harper
Marketing

Kansas City Real Estate Market Dynamics

The Kansas City real estate market has been characterized by consistent growth, particularly noticeable when reviewing the performance over the past decade. This resilience is partly due to strong demand in the housing market, which exhibits both the potential for returns on investment and opportunities for homebuyers.

Current Trends:

  • The median home price was recorded at $146,300, indicating affordability compared to many other U.S. cities.
  • In the wake of the pandemic, there has been a sustained interest in residential properties, with buyers seeking the stability of homeownership.

Market Performance:

  • A 10.9% increase in median home prices compared to the previous year reflects the market’s upward trajectory.
  • Despite a decrease in the number of homes sold, the market remains vibrant, with homes selling after an average of 41 days on the market, a slight improvement over the previous year.

Economic Influencers:

  • Kansas City's median household income stands as an economic factor that influences the real estate market dynamics.

Housing Inventory:

  • A report indicates that the average median home price showed a 2.4% year-over-year increase despite a notable dip in home sales, suggesting a seller’s market with tight inventory.

The Kansas City housing market appears to be maintaining its momentum, which may be attractive to both investors and individuals looking for a place to call home. It presents itself as a self-sufficient market that has reliably shown growth, reflecting a positive outlook for its future dynamics.

Market Trends and Home Prices in Kansas City

The Kansas City real estate market in early 2024 demonstrates substantial growth in home prices alongside a slight decrease in sales volume, with market trends reflecting a dynamic environment for potential buyers and sellers.

Home Price Trends

January 2024 saw home prices in Kansas City, MO, continue an upward trajectory from the previous year, with reports of a 10.9% increase to a median sale price of $255K for homes. Accordingly, the median price per square foot was reported to be $157.

In comparison, the median list price in Kansas City had been relatively stable with Kansas City, MO homes listing at a median of $243.3K, flat year-over-year as of January 2024.

Inventory and Listings

Inventory levels are a key influencer in the Kansas City market. Low inventory continues into February 2024, which may contribute to the persistence of the seller's market observed. There was a slight drop in the number of homes for sale or active listings, with 373 homes sold in January 2024, down from 405 the same month last year, indicating fewer new listings entering the market.

Sales and Demand Factors

The average listing age saw subtle changes, with homes in Kansas City, MO, typically selling after 41 days on the market in January 2024, almost aligning with the 42 days from the year before. This days on market (DOM) statistic indicates relatively stable demand. Even with the low inventory, achieved sales prices clearly show the Kansas City market's strength, with a median home sold price at $308.4K in January 2024, surpassing the list price, which suggests competitive buying conditions and potential for seller advantage.

Housing Affordability and Economic Indicators in Kansas City

In assessing the Kansas City real estate market, notable factors include the interplay of housing affordability and key economic indicators such as the job market and population growth.

Affordability and Cost of Living

Kansas City boasts an alluring cost of living that is attractive to potential home-buyers and investors. In January 2024, the median home value in the city was recorded at approximately $255K, marking a 10.9% increase over the previous year. This price point indicates a market that, while experiencing growth, still remains accessible compared to national averages.

Despite the rise in home values, the cost of living in general has remained one of the lowest among major metropolitan areas, ensuring housing affordability stays within reach for a diverse range of buyers.

Population and Job Market

The population in Kansas City has been growing steadily, fueling demand for housing. This population increase complements a robust job market that features a diverse economy and lower-than-average unemployment rates. These factors collectively contribute to stable housing prices.

A steady job market, with opportunities spanning multiple industries, supports the economic backbone of Kansas City. It also tends to attract more residents, maintaining a healthy demand in the real estate sector and sustaining the city's affordability despite the uptick in home values.

Residential Real Estate Segmentation in Kansas City

Segmentation of the residential real estate in Kansas City reveals trends in availability and profitability, particularly when dissecting the market by bedroom type and analyzing the median rent and the potential for cash flow.

Housing Supply by Bedroom Type

  • 1 Bedroom Homes: Supply is typically lower as demand gears towards larger spaces.
  • 2 Bedroom Homes: A moderate supply meets the needs of small families or professionals.
  • 3 Bedroom Homes: The most common type, balancing space and affordability.
  • 4 Bedroom Homes: These homes cater to larger families, offering ample space.
  • 5+ Bedroom Homes: Limited in supply, appealing to a niche market.

The portfolio of properties in Kansas City spans from modest one-bedroom apartments to expansive five-bedroom homes, each serving distinct demographics and investment strategies.

Median Rent and Cash Flow

The median rent prices in Kansas City vary across different property sizes: for 1 bedroom, it is $X, 2 bedrooms $X, 3 bedrooms $X, 4 bedrooms $X, and 5 or more bedrooms $X. Investors considering cash flow opportunities are advised to assess the rental market's stability. Properties with one to two bedrooms often attract investors due to lower maintenance costs, offering attractive rental rates. However, three to five-plus-bedroom homes, though pricier, may provide greater potential for long-term revenue growth, balancing the upfront costs with potential higher rental income over time.

Commercial and Investment Real Estate Insights in Kansas City

The Kansas City commercial real estate landscape reveals nuanced trends within its office and industrial sectors, alongside emerging movements in retail space and capital market fluctuations. Investment and property performance metrics such as net absorption, rent growth, and vacancy rates serve as indicators of market health.

Office and Industrial Markets

The office market in Kansas City faces shifting dynamics, with a tangible pivot towards Class A space that prioritizes amenity renovations to meet evolving tenant demands. Despite the enticement of these high-quality spaces, the market has observed a stabilization of asking rents, reflecting a careful balance between supply and demand.

Moving to the industrial market, it has shown consistent strength, underpinned by a robust construction pipeline aimed at keeping pace with high demand for logistics and distribution centers. This sector's health is evidenced by positive net absorption rates and a vacancy rate that remains competitive, suggesting an ongoing requirement for industrial space that aligns with both current and future logistical needs.

Retail Market and Capital Markets Trends

Retail spaces in Kansas City are experiencing a gradual transformation, with leasing fundamentals pointing towards adaptive reuse and a focus on expanding retail market offerings. This shift is in part due to changing consumer behavior, influencing the type and location of retail environments that thrive.

In the realm of capital markets, investment sentiment has been cautious yet strategic, as indicated by sales prices that reflect investors' scrutiny and the quest for long-term value creation. Although there have been fluctuations, steady rent growth in prime locations demonstrates an underlying confidence in the market's capacity for resilience and growth.

Impacts of Mortgage Rates and Financing in Kansas City

Mortgage rates significantly influence the Kansas City real estate market. As financing costs fluctuate, they impact buyers' affordability and overall market activity. For instance, when the average mortgage rate for a 30-year conventional loan reaches a certain level, it can make home ownership more expensive over the long term. Recent data indicates a national average mortgage rate hovering around 6.90%, affecting buyer demand.

Higher mortgage rates typically lead to:

  • Increased monthly payments for homebuyers
  • Diluted buying power, as a larger proportion of income is required for housing
  • Possibly slower home price growth due to dampened demand

Conversely, lower mortgage rates can:

  • Enhance affordability, attracting more buyers into the market
  • Stimulate demand for homes, potentially driving up prices given a fixed supply

The Kansas City housing market experiences these dynamics as mortgage rates change. A study observing existing home sales noted a decrease of 10.2% and new homes dropping by 5.3% during a period of rising rates, implying that higher rates may lead to reduced sales activity. This trend highlights the delicate balance of the real estate ecosystem and how sensitive it is to changes in the financing sector.

Real estate professionals and potential buyers should keep a vigilant eye on mortgage interest trends, as these are telling indicators for market behavior. Understanding the impact of mortgage rates is crucial for informed decision-making in the real estate domain, whether one is buying a house, selling property, or investing.

Real Estate Marketing Strategies in Kansas City

In the competitive Kansas real estate market, effective marketing strategies are crucial for success. Agents and sellers prioritize digital presence, leveraging social media ads and property listings on various online platforms to ensure properties reach a broad audience.

Online Advertising

They often employ targeted Facebook ads, which allows for a specific demographic to be reached based on interests, behaviors, and location. Furthermore, Instagram ads use compelling imagery to attract potential buyers, and Google Ads drive traffic to property websites through strategic keyword usage.

Email Marketing

Email campaigns remain a powerful tool, with newsletters and personalized property alerts keeping potential buyers informed and engaged.

High-Quality Photography

The significance of professional photography can't be overstated. Quality images are the cornerstone of any real estate listing and a must for capturing the interest of potential buyers.

Virtual Tours

In response to the recent increase in online property searches, virtual tours have become an essential feature. They provide a realistic view of the property, allowing potential buyers to explore from the comfort of their homes.

Networking

Networking remains a pivotal strategy, with realtors often collaborating to share listings and referrals, thereby maximizing exposure.

Realtors in the Kansas City real estate market can strategically utilize various tools to enhance their market positioning. Social media ads on platforms like Facebook and Instagram enable them to reach targeted demographics effectively. Email campaigns using platforms such as Mailchimp and Constant Contact help in maintaining engagement with leads. Professional photography on property websites allows for showcasing the best features of properties, while virtual tours on platforms like Zillow and Realtor.com offer immersive experiences to potential buyers. By integrating these strategies, realtors can establish a strong presence and competitiveness within the Kansas City real estate market.

Frequently Asked Questions

In this section, readers will find answers to common questions about the Kansas City real estate market, spotlighting trends, market performance, investment potential, and the latest market updates.

What trends are expected in the Kansas City housing market forecast for 2024?

Analysts observe a continuing trend of growth in the Kansas City real estate market. With a rising median home price, the market is expected to maintain its momentum through 2024.

How is the rental market performing in Kansas City?

The rental market in Kansas City is robust, characterized by strong demand. This demand reflects a thriving urban center with a diverse economy that attracts residents to the area.

What are the predictions for a potential housing market crash in Kansas City?

Although it is difficult to predict, experts do not foresee a crash in the near term for Kansas City's housing market. The market is believed to be resilient due to steady economic growth and housing demand.

Are there indicators suggesting whether Kansas City is currently a buyer's or seller's market?

Current indicators point toward a seller's market in Kansas City, with tight inventory and properties often selling close to their listing prices.

What factors contribute to Kansas City being considered a good investment for real estate?

Factors such as an increase in population, economic diversification, and property value appreciation make Kansas City an attractive location for real estate investment.

What is the latest real estate news affecting the Kansas City market?

The latest news suggests that Kansas City continues to see a strong market with healthy sales activities and an ongoing demand for residential properties.

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